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Category: Selling Tips

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Why Some Homes Sell Quickly – and Others Don’t Sell at All

Written by Key West Mortgage Syndicated User on . Posted in Agent Value, For Sellers, Inventory, Key West Florida News, Key West News, Selling Tips.

A few years ago, inventory hit a record low. Just about anything sold – and fast. But now, there are far more homes on the market. Listings are up almost 20% from this time last year. And in some areas, supply is even back to levels we last saw in 2017–2019. For sellers, that means one thing:Your house needs to stand out and grab attention from day one.That’s especially true when you consider why the number of homes for sale is up. Here’s how it works. Available inventory is a mix of: Active Listings: homes that have been sitting on the market, but haven’t sold yetNew Listings: homes that...

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Planning To Sell in 2026? Start the Prep Now

Written by Key West Mortgage Syndicated User on . Posted in For Sellers, Key West Florida News, Key West News, Selling Tips.

You’ve got big plans for 2026. But what you do this year could be the difference between a smooth sale and a stressful one. If you’re thinking of selling next spring (the busiest season in real estate), the smartest move you can make is to start prepping now. As Realtor.com says:“If you’re aiming to sell in 2026, now is the time to start preparing, especially if you want to maximize the spring market’s higher buyer activity.” Because the reality is, from small repairs to touch-ups and decluttering, the earlier you start, the easier it’ll be when you’re ready to list. And, the better your...

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Don’t Let Unrealistic Pricing Cost You Your Move

Written by Key West Mortgage Syndicated User on . Posted in Agent Value, For Sellers, Key West Florida News, Key West News, Selling Tips.

These days, you’re going to want to get your price right when you get ready to sell your house. Honestly, it’s more important than ever. Why? While you may want to list high just to see what happens, that’s a plan that can easily backfire, and it’s going to cost you in today’s market.And the risk isn’t just missing out on offers, it’s missing out on the move you needed to make in the first place.The Real Pitfall of OverpricingMany homeowners remember what their neighbor’s house sold for a few years ago, and they want to chase that same sky-high number. The problem is, that was a different...

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Downsizing Without Debt: How More Homeowners Are Buying Their Next House in Cash

Written by Key West Mortgage Syndicated User on . Posted in Downsize, Equity, For Sellers, Key West Florida News, Key West News, Selling Tips.

If you’ve been thinking about downsizing to lower your expenses, be closer to family, or just make life easier, here’s a trend worth paying attention to:More homeowners are buying their next house outright, without taking on a new mortgage. And, if you’ve owned your home for a while, you may be able to do the same. No mortgage. No monthly housing payments.A Record Share of Homeowners Are Mortgage-FreeAccording to analysis from ResiClub of Census data, more than 40% of U.S. owner-occupied homes are mortgage-free – an all-time high for this data series. That means 4 in 10 homeowners own...

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Do You Know How Much Your House Is Really Worth?

Written by Key West Mortgage Syndicated User on . Posted in Equity, For Sellers, Key West Florida News, Key West News, Selling Tips.

Want to know something important you probably don’t have a professional check for you nearly as often as you should? Spoiler alert: it’s the value of your home.Because here’s the reality. Your house is likely the biggest financial asset you have. And if you’ve lived in it for a few years or more, chances are it’s been quietly building wealth for you in the background – even if you haven’t been keeping tabs on it.You might be surprised by just how much it’s grown, even as the market has shifted over the past few months.What Is Home Equity?That hidden wealth in your home is called equity....

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Why Now May Be a Key 2025 Moment To Sell Your House

Written by Key West Mortgage Syndicated User on . Posted in For Sellers, Key West Florida News, Key West News, Mortgage Rates, Selling Tips.

Mortgage rates are finally heading in the right direction – and buyers are starting to jump back in.According to the data, buyer demand picked up considerably once mortgage rates hit a new low for 2025. The Mortgage Bankers Association (MBA) reports that applications for home loans were up 23% compared to the first week of September last year.If you’ve been waiting to sell, or your listing recently expired because the market was slower than you hoped it would be, now’s the time to reconsider your move. Buyer demand is the highest it’s been since July – and you don’t want to miss this...

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Patience Won’t Sell Your House. Pricing Will.

Written by Key West Mortgage Syndicated User on . Posted in For Sellers, Home Prices, Key West Florida News, Key West News, Selling Tips.

Waiting for the perfect buyer to fall in love with your house? In today’s market, that’s usually not what’s holding things up. And here’s why.Let’s be real. Homes are taking a week longer to sell than they did a year ago. According to Realtor.com:“Homes are also taking longer to sell. The typical home spent 60 days on the market in August, seven days longer than last year and now above pre-pandemic norms for the second consecutive month. This was the 17th straight month of year-over-year increases in time on market.”Part of that is because there are more homes on the market. So, with more...

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Why 50% of Homes Are Selling for Under Asking and How To Avoid It

Written by Key West Mortgage Syndicated User on . Posted in For Sellers, Home Prices, Key West Florida News, Key West News, Selling Tips.

If your selling strategy still assumes you’ll get multiple offers over asking, it’s officially time for a reset. That frenzied seller’s market is behind us. And here are the numbers to prove it. From Frenzy to “Normal”Right now, about 50% of homes on the market are selling for less than their asking price, according to the latest data from Cotality.But that isn’t necessarily bad news, even if it feels like it. Here’s why. The wild run-up over the last few years was never going to be sustainable. The housing market needed a reset, and data shows that’s exactly what’s happening right now.The...

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History Shows the Housing Market Always Recovers

Written by Key West Mortgage Syndicated User on . Posted in Economy, For Sellers, Forecasts, Key West Florida News, Key West News, Selling Tips.

Now that the market is slowing down, homeowners who haven’t sold at the price they were hoping for are increasingly pulling their homes off the market. According to the latest data from Realtor.com, the number of homeowners taking their homes off the market is up 38% since the start of this year and 48% since the same time last June. For every 100 new listings in June, about 21 homes were taken off the market.And if you’ve made that same choice, you’re probably frustrated things didn’t go the way you wanted. It’s hard when you feel like the market isn’t working with you. But while slowdowns...

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More Contracts Are Falling Through. Here’s How To Get Ahead.

Written by Key West Mortgage Syndicated User on . Posted in For Sellers, Key West Florida News, Key West News, Selling Tips.

When you sell a house, the last thing you want is for the deal to fall apart right before closing. But according to the latest data from Redfin, that’s happening a bit more often lately. The good news is, it’s completely avoidable if you lean on an agent for insight into why that is and how to avoid it happening to you.This June, 15% of pending home sales fell through. That means those buyers backed out of their contracts. That’s not too much higher than the norm of roughly 12% from 2017-2019, but it’s still an increase. And it’s one you don’t want to have to deal with. The key to avoiding...

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